Expansion of the "cupit" reusability concept

For the home
288 New Ways to Enjoy Food and Drink Sustainably »

Two lid types, three cup sizes, eight colours – 288 ways to find your favourite cup. That is KAHLA cupit 2018. The success formula for a sustainable life style is now becoming even more functional and colourful: a new, closed cover makes storing and transporting food and drink easier than ever. The colour range was expanded by two trendy colours – "fresh herbs", a pale green, and "dark cherry", a deep, rich red. Whether coffee to go or salad for the lunch break: with cupit, life is fun and can be as mobile, personalised and environmentally-friendly as desired by more and more people today.

Snacks on the Road, Coffee to Go.
Whether cappuccino or tabbouleh for the office, whether to keep fruit salad fresh or to transport minestrone: anything is possible in 2018 with cupit. Because in addition to the drinking lid there is now a closed cover, which can be used to transport warm or cold food and drink safely and without spilling, and which will keep them fresh.
The snack cover has a valve to allow the pressure to equalise. If the cup contains a hot beverage or a soup, the dial in the centre of the cover is turned to the left on the symbol for heat. If the content is cold, the dial is set on the symbol for cold and turned to the right. Both movements safely close the cover. The removal of the lid is made easier by using the tab on its side. Because of a depression in the centre of the lid, all cupit cups are stackable. This feature and the soft Magic Grip grip zone make cupit the perfect companion for a busy life on the move – say good-bye to disposable waste.

Each cup will find its lid
New colours mean more fun tailored to the user: with "dark cherry" and "fresh herbs", the KAHLA online community’s colour favourites were included in the cupit colour range. Cups and lids are now available in eight colours:

  • porcelain white (white)
  • soft black (charcoal)
  • green lagoon (turquoise)
  • deep sea blue (dark blue)
  • stormy blue (dove blue)
  • coral sunset (coral red)
  • fresh herbs (sage green) NEW
  • dark cherry (dark red) NEW

Following the mix & match concept, three cups with a volume of 0.23L, 0.35L or 0.47L can be combined with each lid in any desired combination. Whether monochromatic, matching shades or bold contrasts – with cupit there are many favourite cups.

Great sense for good taste
Characteristically for KAHLA – cupit is designed for all senses: the porcelain cup preserves the exquisite aroma of the espresso from the artisan coffee roaster, and the lovingly prepared salad for lunch at the park tastes twice as good as when served from a plastic container. Both, the porcelain and the two BPA-free lids are made in Germany. All materials are food-safe and absolutely neutral in taste and odour. Even when filled with hot beverages, no harmful substances that could end up in the drinks or the food are released – another reason, why the environmental organisation Deutsche Umwelthilfe recommends porcelain as a reusable alternative to disposable tableware and discourages for example the use of bamboo. After all, we also eat with our nose and eyes. Lastly, cupit is also a delight for the lips. The cup with its smooth, tapered drinking rim rests comfortably at the mouth. Even with the lid on top, lips and nose do not encounter any annoying ridges or seams. Close your eyes - and simply enjoy!

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